---
title: "ABG Connect"
description: "Event platform built for Aditya Birla Group at Parallax. I worked across backend, frontend, cloud infra, and delivery. 30k users, 2k peak DAU, shipped in under two months."
canonical_url: "https://krishshah.dev/kshah00/projects/abg"
md_url: "https://krishshah.dev/llm/projects/abg.md"
last_updated: "2026-05-28T19:45:15.565Z"
project_id: "abg"
---

# ABG Connect

- **Slug / id:** `abg`
- **Label:** Production Platform
- **Mode:** engineer
- **Category:** production
- **Status:** shipped
- **Link:** https://apps.apple.com/in/app/abg-connect/id6504823580

## Summary

Event platform built for Aditya Birla Group at Parallax. I worked across backend, frontend, cloud infra, and delivery. 30k users, 2k peak DAU, shipped in under two months.

## Detail

ABG Connect was a real production platform with a fixed deadline and real traffic waiting on the other side. I worked across the stack, handled cloud infrastructure, coordinated with the client team, and shipped something that had to perform on the day, not just in staging.

## Metrics

- **Users:** 30,000+
- **Peak daily users:** 2,000
- **Timeline:** <2 months